Built around the work being done.
A community platform, nonprofits, a working bison ranch, small businesses, and independent artists — each project designed from scratch for the people behind it.
Small BusinessRidgway Advisors
ridgwayadvisors.com
Ridgway Advisors is an independent HR advisory firm in Birmingham, Alabama, helping business owners compare and select HR, payroll, and benefits vendors — 25+ years of HR leadership experience across companies from $2M to $700M in revenue. The site walks visitors through the problem (captive sales reps, confusing pricing), a four-step process (assess, compare, negotiate, implement), a captive-vs-independent comparison table, and the full stack of services covered, ending in a consultation form.
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Small BusinessRocket City Trikes
rocketcitytrikes.com
Rocket City Trikes is a recumbent trike dealer with two Alabama shops — Piedmont, right on the Chief Ladiga Trail, and Huntsville, minutes from the US Space & Rocket Center. They carry the premium brands (Catrike, ICE, Azub, Greenspeed, Hase, HP Velotechnik, TerraTrike, Sun) and are certified e-assist installers. The site leads with test rides and a Find Your Fit quiz, backs it with a monthly trike spotlight and dealer credentials (Catrike Concept Shop, Azub Top 10 Global Dealer), and routes everything to the contact form for booking.
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Small BusinessEvergreen Roofing
evergreenroofing.co
Evergreen Roofing is a family-owned roofing contractor serving northeast Alabama: repairs, replacements, new construction, metal, siding, gutters, and commercial work. The site leads with a full-bleed aerial photo of a finished roof and a clear estimate-first path, backed by a spec rail that answers the three questions every homeowner has — where they're based, how fast they respond, and whether they're licensed and insured.
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Small BusinessMoxie Wellness Club
moxiewellnessclub.com
Moxie Wellness Club offers medical weight loss, peptide therapy, and hormone optimization, both in person and via telehealth across 39 states. The build pairs an editorial serif headline with a clean, clinical pink-and-cream palette, product photography in the hero, and a booking-first flow that gets visitors to 'Book Appointment' from anywhere on the page.
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Small BusinessBoundary Line Bison
boundarylinebison.com
A working bison ranch in northeast Alabama with one of the longest continuous bison operations in the state. They needed a website that matched the quality of the product. I designed a premium editorial layout with a slab serif, warm earth tones, and full-bleed imagery of the herd. The stat row up top gives the full pitch in one glance.
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Small BusinessGadsden Fence Company
gadsdenfence.com
Gadsden Fence Company is a locally-owned fence contractor on Forrest Avenue in Etowah County. The site presents every type of fence they install (wood privacy, chain link, vinyl, aluminum and iron, custom gates, kennels) and makes estimate requests painless. The design leans on 60+ years of local trust, with a hero photo of real work, a clean services grid, and a free-estimate flow front and center.
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Full-Stack PlatformThe Local Lantern
thelocallantern.com
The Local Lantern is a complete community platform I built for Alabama from the ground up. It is a place where people can share what is happening in their towns, find local businesses, post events, list jobs, and connect with neighbors. I wanted Alabama to have something better than scattered Facebook groups and search results that point everywhere except the local economy.
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Small BusinessMy Sweet Escape Art
mysweetescapeart.com
Tiffany is a local artist working in murals, face painting, paint parties, window painting, and custom commissions. The site needed to carry her personality, with a bold dark hero, hand-script accent type, and a recent work gallery that shows the breadth of her range.
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NonprofitVenecia's Foundation
veneciasfoundation.org
A Piedmont-based nonprofit that brings comfort to cancer patients and their families. They have been doing this work since 2013 and have delivered over 2,000 care bags to cancer patients. The build focuses on real impact numbers up front, a clear donation flow, and Venecia's story.
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